Privacy Policy

This Privacy Policy explains how AmirashX (“we”, “us”, “our”) collects, uses, and protects personal information when you visit or interact with www.amirashx.com (the “Site”).

By using the Site, you agree to the practices described in this Policy.

1. Who we are

AmirashX is a consulting firm that provides strategy and execution advisory services to businesses. For the purposes of applicable data protection laws, AmirashX is the data controller of the personal information collected through this Site.

You can contact us at: hello@amirashx.com

2. Information we collect

We only collect information that we need to operate the Site, respond to you, and run our business.

2.1. Information you provide directly

When you choose to contact us, join our mailing list, or request a call, you may provide:

  • Name

  • Email address

  • Company name

  • Role / job title

  • Phone number

  • Any information you write in free‑text fields (for example, describing your challenge or enquiry)

You choose how much detail you share. If you prefer not to provide certain information, some features (such as requesting a call via the Site) may not be available.

2.2. Information collected automatically

When you visit www.amirashx.com, we may automatically collect limited technical information about your device and how you use the Site (“Device Information”), such as:

  • IP address

  • Browser type and version

  • Time zone and basic location (country / region)

  • Pages viewed and links clicked

  • Referring website or search term

  • Date, time, and duration of visits

  • Cookies and similar technologies used by your browser

We use this primarily in aggregated form to understand traffic, improve the Site, and detect potential abuse (for example, security issues or spam).

We do not use automated decision‑making or profiling on this Site.

3. How we use your information

We use the personal information we collect for the following purposes:

  • Responding to enquiries – to reply to messages you send through forms or email, and to schedule calls or meetings.

  • Preparing for conversations – to understand your context so that discussions are relevant and efficient.

  • Sending content you request – such as newsletters, updates, or resources, if you choose to subscribe.

  • Operating and improving the Site – analysing how visitors use the Site so we can improve content, layout, and performance.

  • Record‑keeping – maintaining a basic history of interactions with prospects and clients.

  • Legal and security reasons – detecting and preventing misuse of the Site, complying with legal obligations, and protecting our rights.

We do not sell or rent your personal information to third parties.

4. Legal bases (for European visitors)

If you are located in the European Economic Area or the UK, we rely on the following legal bases when processing your personal data:

  • Legitimate interests – for operating, securing, and improving the Site, and for basic business record‑keeping.

  • Contract – when we process your information in relation to an engagement or to take steps at your request before entering into an engagement (for example, scoping work you asked us to consider).

  • Consent – where you have explicitly opted in, such as subscribing to a newsletter. You may withdraw your consent at any time.

Your information may be transferred to and processed in countries outside Europe (for example, India or the United States). Where this happens, we take reasonable steps to ensure an appropriate level of protection.

5. Cookies and similar technologies

The Site may use cookies and similar technologies to:

  • remember certain preferences;

  • understand anonymised traffic patterns;

  • keep the Site secure and functioning.

You can control cookies through your browser settings. If you disable cookies, some parts of the Site may not work as intended, but you will still be able to read most content.

6. How long we keep your information

We keep personal information only for as long as reasonably necessary for the purposes described in this Policy or as required by law. In general:

  • Enquiry‑related information is kept for a reasonable period so we can understand our relationship history and follow up where appropriate.

  • Subscription‑related information is kept until you unsubscribe or ask us to delete it.

We periodically review the data we hold and delete what is no longer needed.

7. Sharing your information

We may share your personal information only in limited situations:

  • Service providers – with trusted third‑party providers that help us operate the Site or our business (for example, email, hosting, analytics). They are allowed to use your data only to provide services to us and must protect it appropriately.

  • Business transfers – if we are involved in a merger, acquisition, or similar transaction, your information may be transferred as part of that process.

  • Legal reasons – where required or permitted by law, such as responding to a legal request, protecting our rights, investigating fraud or security issues, or ensuring the safety of users.

We do not share your details with third parties for their own marketing.

8. Your rights

Depending on your location, you may have the following rights over your personal data:

  • The right to be informed about how your data is used.

  • The right to access the personal data we hold about you.

  • The right to request correction of inaccurate or incomplete data.

  • The right to request deletion of your data, in certain circumstances.

  • The right to restrict or object to certain types of processing.

  • The right to data portability, where applicable.

  • Rights in relation to automated decision‑making and profiling (which we do not currently use).

If you would like to exercise any of these rights, please contact us at hello@amirashx.com. We may need to verify your identity before completing your request.

9. Links to other websites

The Site may contain links to websites not operated by AmirashX. We are not responsible for the content or privacy practices of those third‑party sites. We recommend you review the privacy policies of any website you visit via a link from our Site.

10. Information security

We use reasonable technical and organisational measures to protect the personal information we hold from unauthorised access, use, alteration, or disclosure. These include secure hosting and restricted access.

However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

11. Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other reasons. The “Last updated” date at the top of the Policy will indicate the latest version. We encourage you to review this page periodically.

12. Contact us

If you have any questions about this Privacy Policy, our handling of personal information, or wish to exercise your rights, you can contact us at:

Email: hello@amirashx.com

If needed, you may also contact us using the form on the Contact page of the Site.